Creativity has always been at the core of who I am—both professionally and personally. From my early passion for drawing, writing, and painting to a career spanning over two decades in design, music, and video, I thrive on bringing ideas to life. As a seasoned creative professional, I’ve honed my expertise in visual storytelling, motion graphics, and video production, with a strong focus on editing and dynamic content creation. Whether designing, filming, or crafting immersive learning experiences, my mission remains the same: to innovate, inspire, and transform concepts into compelling narratives.
Todd Kelley
eLearning Developer/Content Creator
Summary
A dynamic content development leader, I blend creativity, technical expertise, and strategy to craft high-impact e-learning and video content. With a strong background in motion graphics, brand storytelling, and curriculum design, I excel at transforming complex ideas into engaging learning experiences that drive business success and audience engagement.
Experience
ServiceNow | Santa Clara, CA.
Senior Manager: Content Development Team | 2019– Present
Originally brought on as a contractor for the internal Sales video production team, I quickly advanced to a leadership role, overseeing video production and e-learning content development. Promoted to manage the team, I later transitioned to Senior Manager of the Sales Enablement e-learning development team.
- Led the creation of high-impact e-learning programs and training curricula for Sales Training and Certification.
- Produced, edited, and distributed executive-level and internal sales communications, ensuring clarity and engagement.
- Strategically planned and executed domestic and international video shoots, optimizing logistics and content quality.
- Spearheaded the development of engaging, scalable training solutions to enhance sales performance and knowledge retention.
ARC Document Solutions | San Ramon, CA.
Video Marketing Specialist | 2009 – 2018
Recruited to strengthen the growing Marketing team, I stepped into the newly created role of Video Marketing Specialist to develop a comprehensive media library showcasing the company’s shift toward cloud-based products and services.
- Planned and coordinated nationwide video shoots, collaborating with customers and internal teams to produce promotional content.
- Filmed, edited, and distributed customer testimonials, product showcases, and service videos to enhance brand visibility.
- Designed and implemented motion graphics for presentations, marketing campaigns, and digital content to drive engagement.
General Dynamics AIS | Santa Clara, CA.
Design, Presentations & Proposals | 2006 – 2007
Hired as a Presentation Specialist and co-manager of the onsite printing facility, I played a key role in producing high-quality government proposals, marketing collateral, and team project apparel while ensuring strict compliance with industry standards.
- Oversaw the internal design studio, managing photo and video shoots, as well as live web streams to support corporate initiatives.
- Developed and implemented a passport photo process, while also creating a structured visual catalog for damaged hardware inventory.
- Designed, formatted, and refined government proposals, ensuring alignment with rigorous compliance guidelines and brand standards.
Marimba | Mountain View, CA.
Web Design and Presentations | 2000 – 2001
Personally selected by the VP of Corporate Marketing to develop and oversee corporate assets, I played a pivotal role in the company’s rebranding efforts leading up to its IPO.
- Managed the internal design studio, coordinating photo and video shoots as well as live web streams to enhance corporate communications.
- Developed a structured passport photo process and created a visual catalog for damaged hardware inventory, improving internal documentation.
- Designed, formatted, and refined government proposals, ensuring strict adherence to compliance regulations and corporate branding standards.
Cadence Design Systems | San Jose CA.
Web Design and Presentations | 1996 – 2000
Initially hired on a short-term contract to support the rebranding and modernization of corporate presentations, my role quickly expanded, leading to annual contract extensions at the request of the VP of Marketing. As a key contributor to high-profile campaigns, I collaborated with executives to develop custom presentations, videos, and marketing collateral for international clients and strategic partners.
- Played a critical role in the corporate rebranding effort, redesigning presentation templates and marketing collateral to align with brand strategy.
- Designed and implemented the company intranet, streamlining access to sales materials and executive presentations.
- Acted as a liaison between the Marketing, IT, and Purchasing departments, evaluating and integrating new technologies and applications to enhance team efficiency.
Skillset
Education
San Jose State University | San Jose CA.
Major: Radio, Television & Film | 1988 – 1994
